An article written by Julie Szabo in 2013 refers to the skyrocketing use in the US of mobile devices (smartphones and tablets) to surf the net. Local data suggests Australia is not too far behind in this trend. However, many not-for-profit organisations do not have a mobile marketing strategy and therefore are missing out on […]
5 sentence rule for emails benefits you and the recipient
McKinsey and Company released a 2012 survey showing the time spent by an average worker in reading and answering emails was 28% of the work day! In a 2013 article Stephanie Vozza discusses how people can increase the productivity of their emails to claw back some of this wasted time. She reminds us that […]
As an NFP, are you using these basic online strategies to engage your community?
The was a recent article posted by Mila Araujo which provided some wonderful tips on the most effective ways for not-for-profits to engage their online communities. The aspects promoted by Mila were as follows: 1. Set up a home base: your blog The dominant provider in this area is WordPress – by far. Many organisations […]
Evernote Novice to Guru in Easy Steps
Evernote was like a breath of fresh air when I started using it 2 years ago. It was an immediate timesaver and a wonderful tool for personal development. Over time however I used it less and less and it became a dumping ground for…..well, everything! It was like that storage facility which holds all your […]
Tech trends for the future – will you embed a chip in your body?
Two interesting articles appeared this week which looked at the technology trends which are shaping our future. The first focused upon there here & now, with Greg Satell identifying the ‘trends that will drive the future of technology’ as being: No-Touch Interfaces We’re taking a major shift away from the keyboard & mouse as the […]
